The Brand

We don’t take life too seriously around here, but when it comes to your skin we don’t mess around. Which is why we’re all about living these 4 key principles:

SIMPLICITY IS THE NEW AWESOME

Which is why we’ve created a routine with fewer, multi-tasking products that deliver everything you really need to optimize tone, texture and hydration for healthy skin that glows.

NATURAL IS POWERFUL

Lulu & Marula uses only plant-based ingredients that actually work. We're as passionate about results as we are about nature, and we don't believe that you have to compromise one for the other.

RELISH SIMPLE PLEASURES

We like to think of caring for our skin as a much needed daily ritual – a moment of calm in the panic of everyday life. It’s a chance to slow down and be mindful. Which is why we’ve created each product with a sensory experience in mind. From Balancing to Calming, each use will take you on a little holiday.

THOUGHTFULLY SUSTAINABLE

Lulu & Marula doesn’t test on animals, and we use minimal glass and cardboard packaging that can be recycled or reused. It’s also important to us that we empower local businesses using ingredients and packaging that is, wherever possible, made and sourced in and around South Africa.